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Duolingo turns language learning into a game where progress is celebrated with lively characters and rewarding animations. In Spotify, album art pulsates and moves, making you feel the beat even before you hit play. Headspace uses bold and playful motion graphics to turn static illustrations into moments of joy and mindful engagement. If we’re to learn anything from these apps, it’s this: motion graphics is the secret sauce that turns digital screens into mesmerising experiences that captivate users. But the best motion graphics companies know that its benefits extend beyond just delight.
For one, motion graphics simplify complex information, making it easier for users to understand and engage with a product. This clarity in communication can lead to higher conversion rates as potential customers better grasp the product's benefits. It can improve user experience, provide intuitive navigation cues and feedback that streamline user interactions, and reduce user frustration and support costs. Engaging motion graphics can also significantly reduce bounce rates and increase time spent on a platform, metrics crucial for SEO rankings and online visibility. And of course, there’s the branding perspective — unique motion graphics can set a product apart in a saturated market, establishing a memorable brand identity that attracts and retains customers.
In short, investing in motion graphics translates into creating more effective product interfaces, leading to better customer satisfaction, loyalty, and ultimately, higher revenue growth. And to help you get there, we’ve compiled a list of the best motion graphics companies who have done incredible work for brands like Slack, Airbnb, Gojek, Spotify, and more.
Pixel Bakery is an award-winning multidisciplinary motion graphics company that excels in telling brand stories through motion design, animated explainers, and video production. They specialise in creating immersive, motion-centric content that enhances brand narratives across various platforms, including websites and social channels. Their approach is focused on building cohesive creative ecosystems such that campaigns are as far-reaching as possible. Their clients include Pupbox, Cargill, Lincoln Electric System, and Doane University.
Obvious is an award-winning product design agency that creates stunning motion graphics for digital-first products. Our in-house team of motion designers and illustrators have designed visual stories across industries including banking, healthcare, e-commerce, and trading. Since our core strength is taking product ideas from napkin sketch to ready-to-scale, we’re well-versed in baking motion graphics work into the design process to optimise for clarity and delight as the product is built. Our clients include Slice, Pause, Gojek, Myntra and more.
Hornet stands out in the motion graphics agency scene for their strong emphasis on storytelling and visually stunning animations. Their portfolio showcases a range of projects like brand films, advertising campaigns, and digital content for various clients. We really like that their motion graphics work showcases their creativity, innovation, and ability to convey complex messages in an accessible and visually appealing manner. They’re worked with some of our favourite companies, including Headspace, McDonald’s, Coca-Cola and Baskin-Robbins.
Giant Ant is one of those top design agencies focus deeply on making audiences feel something memorable through their work. They identify as a creative studio, a design shop, and an animation house. Their motion design chops extend across form factors including animated ads, OLVs, interstitials, short movies, 2-4D animations, social posts, illustrations, and explainer videos. Their experience of more than a decade shows itself through their tried-and-tested yet flexible ways of working. Their team consists of experiences artists, motion graphic designers and animators. Giant Ant’s client roster includes big names like Strava, Honda, CNN, Google and Slack.
If you’re looking for a motion graphics company that’s also won prestigious awards like BAFTA, Annie, and Webby Awards, you’ve found it. Nexus Studios, based in London, LA and Sydney, operates at the intersection of film, animation, and interactive media. They’re won numerous awards across categories including best title & graphic identity, production design, character animation, music use, AR experiences, digital storytelling, and more. Their USP is leveraging the latest in technology to create immersive and engaging experiences for global audiences.
FEVR is a distinguished design-driven studio and animation company that specialises in motion design, motion graphics, 2D, 3D, and traditional animation. The core pillars of their creative work are artistic direction, visual storytelling and strong animation capabilities. They worked in a variety of sectors including technology, finance, pharmaceutical and luxury goods, which points to how ubiquitous great motion graphics has become today. Their client portfolio includes recognisable names like PepsiCo, Coinbase, Twilio, NFL and Bloomberg Media.
The essence of motion graphics in digital product design lies not only in its ability to enchant and entertain but also in its profound impact on clarity, engagement, and customer retention. Through the strategic use of motion graphics, complex information becomes accessible, user interfaces become intuitive, and brands stand out in a crowded marketplace. Partnering up with top motion graphics companies makes the path to these benefits shorter and much more rewarding!
Header Illustration by Christophe Zidler
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Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
eadings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
